Is it a new drug? Quarantine of some sort? Special vaccine? Change in diet?
Nope. It's good ole communication. It seems Unicef is training people to take the prevention message out to the local community.
Listen to one trainee. "This training is very important, because I learned a lot on communication approaches that I was not aware of before,” said one of the participants, livestock official Than Naing Soe, adding that he already had technical knowledge about avian influenza but did not have expertise in communications."
Apparently, Than is a former avian influenza nerd who can now go out into the world and make a difference. And that's a bird of an entirely different feather.
As a numbers person, I have so much respect for people who can draw pictures. I just don't understand their world.
It is amazing how often we numbers people are forced to communicate with those visual types - and most of them have no idea what we are talking about. Think about it. Accountants have to talk to sales people, engineers have to talk to designers, computer technicians have to talk to potential customers and vice versa.
So how do linear people bridge the gap between us and those swirly, circle-loving creative types?
As Jessie Jackson is fond of saying, we need to find common ground. We need to understand the key elements of our audience's learning styles and then build a visual or auditory bridge.